AI Team

Walk into any bakery display case or scroll through any food feed today, and one trend is impossible to miss: color sells. Pastel glazes, rainbow drips, and jewel-toned sprinkles have turned the humble donut into one of the most photographed treats on social media. But as consumers grow more label-conscious, bakers and food brands face […]

Colors has always been the beating heart of the beauty industry. It’s the first thing a consumer notices on a shelf, the first thing that shows up in a swatch video, and often the deciding factor between “add to cart” and “scroll past.” Every year, that colors story rewrites itself shaped by social media, runway […]

Color is often the first thing a customer notices before texture, before fragrance, before taste. Whether it’s the shimmer in an eyeshadow palette, the vibrant coating on a candy shell, the tint in a soap bar, or the precise shade of a tablet, color pigments quietly do the heavy lifting behind a product’s first impression. […]

In the world of cosmetic and industrial pigments, Chromium Hydroxide Green is recognised for its exceptional colour stability, durability, and consistent performance. Also identified as CI 77289, this inorganic green pigment is widely used in cosmetic formulations, personal care products, paints, plastics, coatings, and other industrial applications for its rich green shade and excellent resistance […]

What is Turmeric Yellow Color? Turmeric Yellow Color is a natural dye obtained from the root of the Curcuma Longa (turmeric). Turmeric has been used for many years in various ways due to its beautiful gold-yellow color and medicinal attributes. The primary component responsible for its yellowish color is curcumin which is an organic polyphenol […]

Why Carrot Pigments Matter Not all carrots have a bright orange color. It is true that for years, wide varieties of carrots were not orange but rather were a variety of colors including purple, yellow and white. It has been centuries since humans began selectively breeding carrots to produce the bright orange color which most […]

For many years, titanium dioxide (TiO₂), has been utilized as a primary additive in whitening and opacification of various product lines in multiple industries. Food and Pharmaceutical products, Personal Care and Cosmetic products have all utilized TiO₂ for its high level of whiteness, opacity and cost-effectiveness. However, a combination of regulatory concerns regarding TiO₂, changing […]